As of now (2021), Instagram is one of the most popular social networks worldwide. In fact, according to the TechCrunch research, the platform has successfully reached the mark of 1 billion active monthly users, making it one of the most attractive marketplaces on the Internet both for brands and for all kinds of bloggers. This means if you are a fashion blogger you should take advantage of Instagram too and do your best to make your profile look engaging and eye-catching so that it would always attract new followers and get more likes and activity every day.
How to achieve that? Glad you asked!
The main secret behind successful blogs that are so loved by young millennials and elder Instagram users lies in the... visual content. Yep, that’s right.
Wonder is it possible for someone relatively new to blogging to create professional-looking Photoshop-quality images without a steep learning curve? Sure. All you need is to use the right image editing tools. With these tools, you’ll be able to make your profile more enticing and shareable and become a popular Instagram blogger sooner than you know.
Below, we offer you to take a look at the 5 most popular editing photo apps that are actively used by fashion influencers and It-girls all around the world.
Undoubtedly, Snapseed is by far one of the most popular photo editing apps. The main perk of this app is that it offers around 30 standard and advanced editing tools, is easy to use, and completely FREE to download, which makes it a perfect photo editor literally for everyone.
With Snapseed, you can tweak brightness, add highlights, crop, rotate and straighten images, as well as overlap shapes and text and remove objects if they don’t fit in. Besides, it has plenty of presets allowing you to create amazing edits on the go.
Out of all the available photo editing tools that Instagram bloggers are actively using today, Snapseed is certainly the most popular one.
Another powerful photo editing app that might pique your interest is Adobe Lightroom. If you’re already familiar with Adobe, chances are you’ve already heard the name Lightroom. If not, it’s time you have because this editor is a real beaut.
The remarkable feature about Lightroom is that it offers a slew of editing tools, including basic brushes and advanced ones identical to those in Photoshop. Thus, you can make all sorts of tweaks and twists to your photos and achieve professional Photoshop-quality results without the learning curve. As usual, presets are also available, so if you don’t have time or don’t want to bother enhancing your photos yourself, you can opt for a nice preset instead.
The app is not completely free, but a lot of its tools and presets can be accessed without membership, which is handy.
What is also handy is that Lightroom is a cloud-based service. This means it automatically stores all photos in the cloud rather than consuming your phone's space. What this also means is that it allows you to quickly access your library any time, anywhere, and from any device you have at hand.
The strength of VSCO (pronounced as visco) is that it has the biggest number of presets compared to its rivals, which allows it to meet the needs of the pickiest crowd. In addition to that, it allows you to extend the library by adding presets you’ve bought optionally or created on your own. As a result, you’ll get a huge collection of visuals all stored in one place.
All VSCO presets are soft, subtle and absolutely gorgeous so they’ll perfectly complement your Instagram feed.
You can try VSCO for free but if you want to get the most of it, you’ll need to pay for the membership.
Although not free, the cost of Enlight seems totally worth it, especially since it can easily replace all photo editors you have on your phone.
Here you will find all the standard tools like cropping, exposure, colour correction, frames, the option to overlap shapes and text, 3D transformations, as well as many other nifty features that you won’t see in most other photo apps. Besides, Enlight offers a wealth of filters. Basically, you get VSCO’s functionality on top of all the other great effects and tools that Enlight supports in one app. The cherry on the top? The menu of the app is clear and intuitive and all those numerous features are easy to find and use.
So, if you’re in search of an all-in-one and easy-to-navigate photo editor with the ability to turn your looks into professional photos, Enlight is the ideal software for that.
For those who love tinkering with their photos, Afterlight could be the way to go. The advantage of this app is that it offers you almost an endless number of adjustments, giving you a whopping number of effects - 59 filters, including original filters and guest ones, and 128 different frames. Thus, you will be able to change your photos however you want and add all kinds of customised effects that best resonate with your imagination.
The main highlight of Afterlight is that it includes as many as 78 textures ranging from natural to those mimicking old day films. Therefore, it’ll be easy to polish your content and make it look professional even if you have no prior photography skills.
As you can see, you don’t need to take a special course in Photoshop in order to produce great content. In most cases, it is enough to download a photo editing app. Using these apps that are available in abundance right now, you’ll be able to enhance your looks and completely transform your Instagram feed by adding to it high-quality and enticing content that no Instagram user will want to miss.
So, if your big dream was always to become a fashion blogger but you’ve done nothing to proceed with it just because you thought you needed an expensive DSLR camera and you couldn’t afford it, forget it. Download one of the photo apps reviewed here, sign up with Online-Stylist, post your looks, and you're good to go!